Akin is a visionary project inspired by the natural evolution of life and the burgeoning advancements in AI. It envisions a future where AI and humanity co-evolve responsibly, amplifying our best inclinations and biases. Drawing parallels from Mother Nature's evolutionary processes, Akin represents a new breed of AI—one that considers the impact of its decisions, learns from experiences, and adapts over time. It serves as a symbiotic change agent, facilitating self-evolution and fostering harmony between humanity and technology for the benefit of all life.
Tasked with creating the hero graphics for the brand, I was responsible for crafting approximately seven close-up crops and one zoomed-out version to be utilised across various touchpoints, including websites, presentation decks, and potentially brand films. Each component was meticulously designed to evoke a sense of symbiosis, fluidity, and growth, capturing key themes such as harmony, evolution, and convergence of tech and nature.
Akin: Bridging the Gap Between Humanity and AI
![](/static/e26c6c0cb90a53a22a28e046ed65e87e/ae5c6/WEB_Akin_Hero_8k_02_Hero1_800x800.jpg)
![](/static/500532c0e2c00dbf695174a69935762c/ae5c6/WEB_Akin_Hero_8k_02_Hero2_800x800.jpg)
![](/static/5df62eb31585852621e66f325a2a47db/ae5c6/WEB_Akin_Hero_8k_02_Hero3_800x800.jpg)
![](/static/c3a7d7a67ff0398bc0ebd16c215775f8/ae5c6/WEB_Akin_Hero_8k_02_Hero4_800x800.jpg)
![](/static/6bd3a4c66ef834be50d632790269439a/ae5c6/WEB_Akin_Hero_8k_02_Hero5_800x800.jpg)
![](/static/0a7b7d5ffa8adbfc04e926911bacf21c/ae5c6/WEB_Akin_Hero_8k_02_Hero6_800x800.jpg)
![](/static/465d256cb48a24d20a11af583a32a127/ae5c6/WEB_Akin_Hero_8k_02_Hero7_800x800.jpg)
![](/static/9b26790208cd190814a245aac20e88ac/ae5c6/WEB_Akin_Hero_8k_02_Hero8_800x800.jpg)
![](/static/1d92cd7e39e939cd5e78655701a19529/efc6e/WEB_Akin_Poster_1.jpg)
![](/static/138fa924b74c46767dfa8da0a85a5d2c/efc6e/WEB_Akin_Poster_2.jpg)
![](/static/20fa909d925044c9ce00b58b2612c2fb/7556d/WEB_Akin_Poster_3.jpg)
![](/static/d1f9e9ef7c7338a40a0b4e7297b0460d/7556d/WEB_Akin_Poster_4.jpg)
![](/static/e6123e5f93f38b742343569113fbf277/e04ec/WEB_Akin_Poster_5.jpg)
![](/static/a2c044535b6e4d6403c6dff9006c1de6/f68d8/WEB_Akin_Website.jpg)
![](/static/06f368703b33cf625fb079b19ecda637/f68d8/WEB_Akin_Presentation.jpg)
![](/static/0e14b8e082d9ce58b7fe2b4a34f549ee/f68d8/WEB_Akin_LinkedIn_iPad.jpg)
![](/static/408910a93d070880382964d63731d9ff/f68d8/WEB_Akin_LinkedIn.jpg)
![](/static/fc373be72f28de15c6d0c4d4ba38e0ec/f68d8/WEB_Akin_NYC_Cab.jpg)
![](/static/3d63f4bcc58ced65346f921452199181/f68d8/WEB_Akin_Tote.jpg)
![](/static/2fd96ae85d21bdf5e5130fd17ac2dc0e/f68d8/WEB_Akin_Lanyard.jpg)