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TAB WORLD CUP

TAB WORLD CUP

To celebrate the 2022 Football World Cup, I partnered with M&C Saatchi and TAB to create a life-sized trophy and memorabilia wall. The key visual for the project was entirely created in 3D, using assets that were supplied in layers for easy placement adjustment. The trophy was digitally sculpted to be viewed from all angles, and was then 3D printed for use in the accompanying television commercial. The memorabilia wall featured items that symbolized iconic moments from past World Cups. The project was a unique and exciting way to celebrate the upcoming tournament and pay tribute to the history of the event.

Archie Thompson's quadruple hat-trick (+1) 2022​.​
Maradona's Hand of God 1986​.​
Diving Gear - Italy vs Australia 2006​.​
Tim Cahill's bruised Corner Flag 2006-2014​.​
Vuvuzela 2010​.​
The Battle of Nuremberg Holland vs Portugal 2006​.​
T​he ​gloves ​that got Australia to the cup​ ​2005​.​
Australia's very first World Cup 1974​.

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