The Creativepool Annual 2018 winners were revealed in a momentous night at Banking Hall, London on Thursday 10th May. With over 2,000 entries submitted and over 20,000 votes cast during People’s Choice, the creative competition in the 3D category was particularly well contested. In a night of anticipation and celebration, Paul Gawman was announced as a “Bronze” winner in the 3D category.
The 2018 Edition of the Annual unveiled a spectacular showcase of the winning creative campaigns, works, people, brands and agencies from 2017, a true testament to the diverse talent found on Creativepool and a real reflection of the shifting, but ever-exciting creative industry.
This year, Creativepool challenged the industry with a controversial pastiche of the infamous Trainspotting quote, the power of choosing creativity over all was championed and recognised throughout. Creativepool awarded a phenomenal 285 Annuals, including 26 Gold Editions. The Annual 2018 saw winners spanning 18 countries and four continents, with Colenso BBDO and Ogilvy & Mather South Africa becoming the most awarded agencies.
“Every year we put creativity at the forefront with our unique award. This year we went a step further, asking industry figures to Choose Creativity above the jargon, data, and number-crunching that the world of advertising sometimes holds aloft. As always, thank you to our incredible judging panel, one of the most diverse yet, all the companies and individuals who entered this year and our amazing and ever growing community who make Creativepool, for me, the most exciting and inspiring place to be on the web.” - Michael Tomes, Founder, Creativepool
Top level creatives and marketers from agencies and brands around the world make up the judging panel for the Creativepool Annual 2018. A collective rich in diversity and expertise, the judging panels were graced by representatives from from Unilever, Ogilvy, eBay, Framestore, The Engine Group, Twitter, Sony Music, Interbrand, Publicis and more.